FRS Group Cookie Notice

FRS Baltic GmbH

 

Introduction

FRS is committed to ensuring confidentiality and integrity of personal data processed using our IT systems. This notice describes how FRS Group (“we”, “our” or “us”) uses Cookies and similar technology on the website and mobile applications that display or link to this notice (the “Sites”). Please note that use of the Cookies might vary within the Group. You may read our Privacy Notice for further information about our privacy practices.

 

What are Cookies?

Like most online services, we use Cookies and other similar tracking technologies on our Sites, such as clear GIFs or web beacons, local shared objects or Flash Cookies, and other similar identifiers and technologies (“Cookies”). Cookie technologies involve storing a small piece of information on your computer or device. Your computer or device will provide that information back to the entity that set the Cookie. Moreover, Cookies are inherently harmless. Cookies don’t contain any viruses, they don’t install malware, and they don’t do any damage to a user’s computer.

Cookies can either be persistent or temporary. Persistent cookies remain on your computer or device until you delete them and are used to collect identifying information about the user, such as web surfing behaviour or user preferences for a specific website.  The temporary Cookies also known as session Cookies last only until you close your browser and the information collected does not personally identify the user. Our Sites may use both session and persistent Cookies.

 

How do we use the Cookies?

Cookies permit online services to keep track of information through or across sessions associated with particular devices. The Cookies on our Sites support site functionality and features and provide us analytics information about our visitors. We also use Cookies to detect and correct errors, improve our Sites and make them user-friendly.

 

What types of Cookies do we use?

The Cookies used by us, shall be explained based on the International Chamber of Commerce guide for Cookie categories: Strictly Necessary, Performance, Functionality, and Targeting.

 

'Strictly Necessary' Cookies let you move around the website and use essential features like bookings and online billing. These Cookies don't gather any information about you that could be used for marketing or remembering where you've been on the internet. We use these 'Strictly Necessary' Cookies to

  1. Remember things like information you've entered on order forms when you navigate to different pages in a single web browser session
  2. Remember the goods and services you ordered when you get to the checkout page
  3. Identify you as being logged in to an FRS website
  4. Make sure you connect to the right service on our website when we make any changes to the way the website works

Cookies we have defined as 'Strictly Necessary' Cookies will NOT be used to

  1. Gather information that could be used to advertise products or services to you
  2. Remember your preferences or username beyond your current visit

We process these kind of cookies according to Art. 6 (1) b) GDPR, the processing is carried out either to implement the contract; or according to Art. 6 (1) f) DSGVO to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

 

'Performance' Cookies collect information about how you use our website e.g. which pages you visit, and if you experience any errors. These Cookies don't collect any information that could identify you – all the information collected is anonymous and is only used to help us improve how our website works, understand what interests our users and measure how effective our advertising is. We use performance Cookies to

  1. Provide statistics on how our Sites used
  2. See how effective our adverts are (we don't use this information to target adverts to you when you visit other Sites)
  3. Help us improve the Sites by measuring any errors that occur
  4. Test different designs of our Sites

Cookies we have defined as 'Performance' Cookies will NOT be used to

  1. Gather information that could be used to advertise products or services to you on other websites
  2. Remember your preferences or username beyond your current visit
  3. Target adverts to you on any other website

We process these kind of according to Art. 6 (1) f) DSGVO to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit

 

'Functionality' Cookies are used to provide services or to remember settings to improve your visit. We use 'Functionality' Cookies to

  1. Remember settings you've applied such as layout, text size, preferences and colours
  2. Remember if we've already asked you if you want to fill in a survey
  3. Show you when you're logged in to the website
  4. Share information with partners to provide a service on our website. The information shared is only to be used to provide the service, product or function and not for any other purpose

Cookies defined as 'Functionality' will NOT be used to

  1. Target you with adverts on other websites

We process these kind of according to Art. 6 (1) f) DSGVO to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

 

‘Targeting’ Cookies are used to deliver advertisements usually by third party advertising networks with the website operator’s permission.

In the case of cookies that are not necessary, but for the purpose of marketing measures and their tracking, cookies are processed on the basis of consent in accordance with Art. 6 (1) a) DSGVO. This means that you must give your consent in advance to the processing and use of these cookies. For this purpose we use a so-called consensus management tool (often also called "cookie banner"), which allows you to change your decision at any time.

 

What information do the Cookies collect?

 

First Party v Third Party Cookies

The thing that determines if a cookie is first party or third party is the party that sets the Cookie. First party cookies are created and controlled by us while third party Cookies would be set by a website other than ours, a third party so to speak.

 

First Party Cookies

Name

category

Purpose

Expires

Legal Basis

FRS

Strictly necessary

The FRS cookie is designed to hide the cookie bar after it has been verified

1 day to 30 days

Art. 6 (1) f) GDPR

VSF1080

Strictly necessary

The VSF Cookie is required to support the development of our pages.

Session-End

Art. 6 (1) f) GDPR

strictly_necessary

Strictly necessary

Tools from the strictly necessary category are loaded.

Seven to 30 days.

Art. 6 (1) f) GDPR

performance

Strictly necessary

By agreeing, tools are loaded from the performance category.

 

Seven to 30 days.

Art. 6 (1) f) GDPR

functionality

Strictly necessary

By agreeing, tools are loaded from the category functionality.

Seven to 30 days.

Art. 6 (1) f) GDPR

targeting

Strictly necessary

By agreeing, tools are loaded from the category targeting.

Seven to 30 days.

Art. 6 (1) f) GDPR

utm_parameters

Targeting

The cookie stores the UTM parameters and passes them on to the booking website.

30 days

Art. 6 (1) f) GDPR

pop-up

Functionality

The cookie is stored to prevent selected items from appearing.

Depending on whether the cookie is set in session storage or local storage, the times vary.
Expiration of the session or until the local storage is emptied.

Art. 6 (1) f) GDPR

 

Anonymous use of our website

When you visit our website temporary cookies are needed, but are not permanently stored. Your entries will be cached together with your Internet connection (IP address) for technical reasons. When you leave our site, these Cookies are automatically removed from your internet browser. In the online reservation system, the data is deleted automatically after 72 hours and is only used to check the correct functioning of the system.

 

Third Party Cookies

Below is a list of services which set third party Cookies when you visit our Sites, and a description of the functionality associated with each.

 

Google Analytics

Name

Category

Purpose

Expires

Legal Basis

 

 

Google Analytics is a web analytics service provided by Google, Inc. (“Google”), to help us see how our website is used. In doing so information about your use of our website, including your IP address, may be transmitted to Google and stored on servers in the United States. The data collected by Google Analytics is used to analyse how frequently the same people revisit our Sites, how the website is found (from advertising or referring websites), and which pages are most frequently viewed. This information is combined with data from thousands of other users to create an overall picture of website use, and is never identified individually or personally and is not linked to any other information we store about you.

The longest lasting cookie expires 2 years after your last visit to the website. Others are deleted 6 months, 30 minutes and the moment you close your browser

Art. 6 (1) a) GDPR

_ga

Performance

Used to distinguish users.

2 years

Art. 6 (1) a) GDPR

_gid

Performance

Used to distinguish users.

24 hours

Art. 6 (1) a) GDPR

_gat

Performance

Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_<property-id>.

1 minute

Art. 6 (1) a) GDPR

AMP_TOKEN

Performance

Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service.

30 seconds to 1 year

Art. 6 (1) a) GDPR

_gac_<property-id>

Performance

Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out. Learn more.

90 days

Art. 6 (1) a) GDPR

 

 

Google Tag Manager

Cookies Set

Purpose

Expires

Legal Basis

The Tag Manager tool itself (which implements the tags) is a cookie-less domain and does not register personal data. The tool causes other tags to be activated which may, for their part, register data under certain circumstances.

It manages JavaScript and HTML tags for tracking and analytics on our Sites and helps make tag management simple, easy and reliable by allowing us to deploy website tags all in one place.

 

Expiry varies ranging from one day to two years depending on the Cookie.

Art. 6 (1) a) GDPR

 

Google reCAPTCHA

Cookies Set

Purpose

Expires

Legal Basis

Essential site Cookies that use a unique identifier for telling humans and computers apart.

A free service from Google that helps protect our Sites from spam and abuse by keeping automated software out of the Sites.

Default setting is set to expire after 2 minutes but can be extended.

Art. 6 (1) a) GDPR

 

Cloudflare

Name

Category

Purpose

Expires

Legal Basis

__cfduid

Strictly necessary

It protects and accelerates any website online.

One year

Art. 6 (1) a) GDPR

Hotjar

Name

Category

Purpose

Expires

Legal Basis

 

 

Hotjar gives us the big picture on how to improve your User experience and our performance and conversion rates. It enables you to have a better experience and service. It also assists us in diagnosing technical problems and analysing our trends. This results in our Site being more user friendly, more valuable and it being simpler to use.

One year

Art. 6 (1) a) GDPR

_hjid

Performance

Hotjar cookie that is set when the customer first lands on a page with the Hotjar script. It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.

One year

Art. 6 (1) a) GDPR

_hjIncludedInSample

Performance

This cookie is set to let Hotjar know whether that visitor is included in the sample which is used to generate Funnels. This is a session cookie which is destroyed when the user leaves the site.

Session End

Art. 6 (1) a) GDPR

 

Facebook Pixel

Name

Category

Purpose

Expires

Legal Basis

 

 

This Cookie is placed by Facebook. It enables Metia to measure, optimize and build audiences for advertising campaigns served on Facebook. In particular it enables Metia to see how our users move between devices when accessing the Metia web site and Facebook, to ensure that Metia’s Facebook advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the Metia web site. 

4 month

Art. 6 (1) a) GDPR

 

Google Conversion Linker

Cookies set

Category

Purpose

Expires

Legal Basis

Google Conversion Linker is part of Google Analytics

 

Google Analytics is a web analytics service provided by Google, Inc. (“Google”), to help us see how our website is used. In doing so information about your use of our website, including your IP address, may be transmitted to Google and stored on servers in the United States. The data collected by Google Analytics is used to analyse how frequently the same people revisit our Sites, how the website is found (from advertising or referring websites), and which pages are most frequently viewed. This information is combined with data from thousands of other users to create an overall picture of website use, and is never identified individually or personally and is not linked to any other information we store about you.

The longest lasting cookie expires 2 years after your last visit to the website. Others are deleted 6 months, 30 minutes and the moment you close your browser

Art. 6 (1) a) GDPR

 

DoubleClick

Cookies set

Category

Purpose

Expires

Legal Basis

Various DoubleClick Cookies are set to reveal the online behaviour of our Users.

 

These cookies are placed by a third party (DoubleClick.net) and used for remarketing, reporting and the optimization of online advertising, including the selection of relevant advertisements.

14 days

 Art. 6 (1) a) GDPR

 

Adform

Cookies set

Category

Purpose

Expires

Legal Basis

Various Adform Cookies are set to reveal the online behaviour of our Users.

Targeting

On this website / In this app we use the tool Adform from Adform A/S Wildersgade 10B, sal. 1 DK-1408 Copenhagen, Denmark, which collects data for analysis, marketing and optimization purposes and thereby helps us to improve our marketing activities, website or app. The collected data is used by Adform to link advertising contacts and clicks on advertisements with a resulting use of our website or app. In this way, we can determine whether internet users who have seen our ads visit our website, which products they are interested in or how the app is used. This helps us to use our advertising budget more efficiently. We may also use the information collected to deliver advertising based on your interests (e.g., products viewed). For the data collection pseudonymous online identification numbers (Online ID) such as cookie IDs, IP address, device IDs, Advertising ID / IDFA (e.g. on Android or Apple Smartphones) are used. No unique user-related data such as name or address is stored. All IDs used by us only allow the recognition of your device, your internet browser or the used app. The collected data will not be used to personally identify you as a user of our website or app without your separate consent. The legal basis for data processing is Art. 6 Abs. 1a und 1f DSGVO or § 15 Abs. 3 TMG. If you do not wish to have your data collected by Adform, you can proceed as follows:

 

Under the following link you will find an explanation of how you can deactivate data collection on your computer or mobile device: https://site.adform.com/privacy-center/platform-privacy/opt-out/

3650 days

 Art. 6 (1) a) GDPR

 

Forwarding of Data

Data that you provide to us will not be forwarded to third parties in particular for marketing purposes. Please note however that we use service providers for the operation of our Sites and other additional services where necessary and they may receive your personal data. We chose our service providers carefully and we ensure that all data protection measures are taken.

 

Changes to our Cookie Notice

We may modify or amend this Cookie Notice from time to time at our discretion. Please refer to this Cookie Notice regularly. Revisions shall be effective immediately upon notice thereof.  Any use of our sites by you subsequent to such notice shall be deemed to constitute acceptance by you of such revision.

 

FRS Group Cookie Notice Update: September, 2020.